In this book, leading authors from around the world share their most cutting-edge findings and thoughts on the Chinese outbound travel market. The book reflects on the paths of the Chinese outbound travel development, reports new trends and issues, and provides new insights and recommendations. For practitioners around the world, this book provi
Inhaltsverzeichnis
Introduction. SECTION I. OVERVIEW. SECTION II. REGIONAL OBSERVATIONS. SECTION III. CASES and PERSPECTIVES. SECTION IV. REFLECTIONS and FORECASTING. Index.