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The new edition of The Magazines Handbook explores the latest innovations in digital design and delivery, as well as changes to standard business models in the magazine industry.
The Magazines Handbook is an introductory guide to all aspects of magazine journalism and publishing. The book explores the latest innovations in digital design and delivery, whilst also reaffirming the continued importance of key journalistic skills, including good interviewing, feature writing and news writing. The book includes chapters on the visual aspects of magazines, such as illustration and picture editing, and chapters covering the business background of this increasingly global industry. Jenny McKay offers tips on training and work experience as well as outlining the function of various editorial jobs. Profiles of four young journalists give a flavour of life in the early years of a career.
Chapters include:
Now in its fourth edition, The Magazines Handbook offers a nuanced and reflective account of periodical journalism, ideal for students of journalism and budding professionals who are seeking a useful starting point for wide-ranging academic discussion about magazines.
Inhaltsverzeichnis
'Jenny McKay's Magazines Handbook has long been the very best beacon to guide students and practitioners through the complexities of the magazine publishing profession. In the light of the turmoil of the industry in the Digital Age, the updated Fourth Edition is especially welcome. It offers real-world answers to virtually every question about the craft of writing, editing, designing and publishing magazines.' David Abrahamson, Professor of Journalism and Charles Deering McCormick Professor of Teaching Excellence, Medill School of Journalism, Northwestern University, USA
'The Magazines Handbook is the comprehensive guide to succeeding in the industry. New case studies of young journalists highlight the contemporary skills needed to work across freelance, permanent and editorial roles, while McKay ensures every sector of magazine publishing is covered. The Handbook comes first on my class reading lists.' Alex Lockwood, Senior Lecturer, Faculty of Arts and Creative Industries, University of Sunderland, UK
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